The TAPP team has disruption in our DNA. We’ve been creating radical new ways of doing things for years, from within the walls of major media companies, and outside them at scrappy startups. We were pioneers of reality television, before the word was even invented. Online video visionaries, since the bad old days of buffering delays. Social media evangelists from the earliest tweet. We see around corners and turn what’s next into what’s now.
TAPP – LIST OF SERVICES
TAPP’s end-to-end capabilities and tools ensure an experience for subscribers that fosters immediate engagement, loyalty and word-of-mouth. And takes the load off talent, so they can focus on doing what they do best: delighting their followers.
Jeff and Jon apply the same approach that spawned such hits as “The Biggest Loser,” “The Apprentice,” “Project Runway,” and “48 Hours Mysteries” – combining data driven research with gut instinct to assess the talent’s unique appeal, map that to the latest audience trends, and design unique show concepts aimed at creating instant buzz and sustained success.
Front-end UX Design
Delivering a simple-yet-elegant device-responsive viewing experience is the best way to ensure users deeply engage with the brand — wherever they chose to interact with it – and keep coming back for more. TAPP interfaces, customized for each channel, are designed to make users feel their every move has been anticipated: intuitive, graceful yet deceptively sophisticated.
TAPP transforms the devotion of followers into a monetizable relationship. We plug a torrent of addictive new content into our stars’ existing social graphs, driving super-fans to their new digital clubhouse for the ultimate engagement while inciting them to spread the word via shared clips and comments. We partner with the talent’s existing marketing team to augment and amplify messaging, while leveraging our news and PR backgrounds to design buzzworthy content that draws maximum attention at minimal cost.
Investing in studio build-out and production is costly and time-consuming. TAPP allows personalities to avoid that pain: we provide studio space wherever our stars need to be, and provide an on-call cadre of production talent hand-picked from the best in the video production ecosystem, from set and lighting designers to award-winning producers and skilled camera operators, editors, and technical personnel.
The mobile web explosion enables fans to walk around with their idol right in their pocket. So we build custom native apps for each channel – ensuring an instant, intimate connection to our contagious content, and the broadest possible distribution without unnecessary versioning and reprogramming for the web.
Mass content distribution is no longer the province of a few select media monoliths. TAPP’s range of high-level relationships with established, emerging, and disruptive partners from Facebook to Twitter, Netflix to Roku, xBox and others fast-tracks the global distribution of our stars’ content and impressions. Distributors throughout digital media are hungry for the kind of branded, substantive, snackable content that TAPP channels offer.
The ever-accelerating cadence of technology releases and updates can be overwhelming. TAPP’s mastery of technology in streaming and hosting content ensures that end-users will always enjoy the best possible viewing experience on all devices; updates and enhancements will be integrated seamlessly across the platform. And the volume discounts TAPP receives bring streaming costs far lower than any channel could achieve on its own.
TAPP users are guaranteed safe and secure payment acceptance and transactions, with verified double-encrypted credit card billing and payments managed by industry-leading back-end payment processors. TAPP handles all the accounting and remittance for our partners, with complete transparency and audit ability.
TAPP subscribers will enjoy comprehensive 24/7 live customer service from US-based phone and email representatives, with unresolved issues routed directly to our technical team. Our goal is 100% user satisfaction, and our promise is continuous service quality improvement.